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Take a look at Workplace Today® for workplace news. Each month you'll benefit from well-researched legal information, detailed case studies on timely issues and concise reporting on today's labour trends from the best in the business. In short, a wealth of fresh information for today's managers and supervisors. Subscribe today! Online Magazine Subscribe Archives Free Preview Search Click here if you forgot your password Renew your Online Subscription!
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![]() ![]() ![]() Employee Brand Ambassadors ![]() ![]() Your employees know your organization and your products and services better than anyone. They have first-hand experience with your culture and your values. They have the power to influence others and bring new customers and recruits into your company. Why not use them as your brand ambassadors? Brand ambassadors are people who will speak up on your behalf. Some are paid contractors like social media influencers. But what most companies are finding is that their own employees are better than the paid professionals when it comes to promoting their brand or enterprise. Mostly that's because they have both inside knowledge and credibility. Those are two valuable commodities in today's shallow advertising pool. ![]()
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